Aspire shortlisted for Wellbeing Award

Aspire shortlisted for Wellbeing Award

WMIDS Awards Shortlisted Finalist Cards WELL.jpg

We’re honoured to have been shortlisted for the Wellbeing Award at the West Midlands FSB Celebrating Small Business Awards.

Knowing the profound impact physical activity can have on both body and mind, our mission is to end physical inactivity forever. And so, commitment to wellbeing is a fundamental pillar of Aspire, a commitment that is as much internal as it is external.

Aspire’s founder, James Trowman, said

“It's an honour to be recognised and shortlisted for the Wellbeing Award. As a company working with young people, and many of our team recent school leavers themselves, staff wellbeing has always been high on the company agenda. And particularly when the pandemic hit this has proven to be vital.

“We’ve invested in the T-Cup CheckUp, enabling us to keep up to date with the team’s wellbeing.  We ensure 1-to-1 meetings give team members the chance to talk openly about how they’re feeling.  Managers have undertaken Mental Health First Aid courses so staff can talk to designated, trained individuals. We created a health and wellbeing policy plus a ‘team voice’ group of six who feedback team information anonymously. We have walking meetings. We hold awards every four months to recognise staff achievement and celebrate success.

“With a significant portion of our lives spent working, the workplace can have a real impact on quality of life, and so we strive to do all we can to support our team’s happiness, health and success.

“We’re looking forward to celebrating with businesses from across the West Midlands who have achieved so much, congratulations to you all!”


Jon Davies, Operations Manager, has been instrumental to the implementation of measures to improve wellbeing, having completed MHFA training and overseen the integration of T-Cup to improve colleagues’ work-life balance. Reacting to the news of the award, Jon said:

“It’s a privilege that Aspire Active Education Group has been recognised for the hard work and commitment we made to the whole team during the Covid pandemic.

“The impact Covid has had on people’s general health and wellbeing has been well documented. At Aspire, we have supported our team through continuous updates, honesty and providing them with the space to speak freely about how they’re feeling. The way we meet has changed post-pandemic. We do half-termly walking meetings which firstly allows us to practise what we preach about being physically active and the benefits it brings, as well as providing a nice environment to talk about work but to also check in. We’re introducing wellbeing campaigns to ensure our teams health and wellbeing continues to be supported.

“We’re looking forward to an evening of celebration, best of luck to all the finalists!”


The awards ceremony is set to be held at the Marriott Forest of Arden Hotel in Birmingham on 17th March.